Redefining Creativity: Shanteka Sigers, ECD at SandersWingo

Evening Lecture:
Thursday, May 18th (6:30pm)
88Nine Radio Milwaukee


Morning Discussion Panel:
Friday, May 19th (8am)
Zak's Cafe

Shanteka Sigers, Senior Vice President & Executive Creative Director at advertising agency Sanders\Wingo, believes we need to be redefining creativity.

"...Creativity gets a bad rap. The word itself conjures visions of self indulgent artists and temper tantrums. Or wannabe rappers living in their parents' basements. Yet, think about how companies yearn to be recognized for innovation. How social movements want to inspire hearts and minds to take action... What they don't realize, is that they are talking about creativity..."

Join Shanteka for a Spectrum Lectures Series to help change how we think about creativity, what we can do with it, and how to be a good role model for something that is yet to be defined.

Evening Lecture:
Located at 88Nine Radio Milwaukee (220 E. Pittsburgh Ave). Come grab a beer, wine, or coffee; enjoy featured live music from 414 Music Live at 5:30pm, followed by Shanteka Sigers at 6:30pm.

A $10 free-will donation will be taken at the door. Donation proceeds benefit Spectrum Lecture Series to help bring more speakers like Shanteka to our community.

Morning Discussion Panel:
Located at Zak's Cafe (231 S. 2nd St). Along with Shanteka Sigers (Sanders\Wingo), join community panelists: Ebony Ssali (Ssali Media Group), Andrea Nordgren (Core Creative), and Erica Conway (C2) as they discuss specifically the role female leaders have in today's creative market and how they can help lead the charge on redefining creativity. A light breakfast will be served.

AIGA Members + Students = $10
General = $15


Our Sponsors

88Nine Radio Milwaukee, Core Creative, Milwaukee Brewing Company, Stone Creek Coffee, Zak's Cafe and The Zeidler Center.


About Shanteka

Shanteka Sigers is senior vice president & executive creative director at multicultural agency, Sanders\Wingo. Business Insider lists her as one of the Most Creative Women In Advertising. Black Enterprise named her a Top Women Executives in Advertising and Marketing. Complex Magazine called her one of the Top Creative Innovators and published her advice for creative professionals.

She has created advertising campaigns for McDonald’s, AT&T, Verizon, Chevrolet, Toyota and more. She has supervised productions with celebrities such as Blake Griffin, Mary J. Blige, Venus and Serena Williams, Sanya Richards-Ross and Diggy. Her work has been acknowledged by pop culture tastemakers, such as Pharrell Williams and The Source magazine.

At heart, she is a writer. Her blog, Library Of Maternal Nagging, was voted Best of Austin by the Austin Chronicle. The Chicago Reader and The Evansville Review have published her works of short fiction. 

Sigers received a B.S. in radio, television and film from Northwestern University and lives in Austin, Texas, with her son.


About Spectrum Lecture Series

The AIGA + Greater Together Spectrum Lecture Series is a collection of speaking engagements featuring national creatives of color exploring the world of creativity, business, and social innovation.

When & Where
Thu, May 18, 2017 6:30 PM - 8:30 PM CDT
Milwaukee, WI